Episode 26 - McDonald's Christmas Ad / Reviewed by Social Chain, Henkel and adidas
The holiday countdown has officially started. This week we looked at the Christmas ad from McDonald’s, featuring iconic tunes, the unstoppable truth of growing up, and a bit of family Christmas magic. The ad tugs on the heartstrings of parents seeing their children growing up and trying to keep the magic of holidays alive. Is this a heartwarming story or a “one-hit wonder” when it comes to Christmas ads for the fast-food giant?
Watch ‘Advertisers Watching Ads’ to hear the opinions Social Chain USA’s Head of Media - Michael Heaven, Henkel’s Head Of Digital (Beauty) - Kassy Dignam and adidas’ VP of Marketing - Roy Gardner.
Transcription to be added soon.
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