Episode 35 - Government's NHS 'Stay Home' Ad Reviewed by heycar, FIFA and Sky Betting & Gaming

The Covid-19 pandemic has thrust the NHS in the spotlight, placing it at the centre of many ads recently. But are they all effective and positively received?

In this week’s Advertisers Watching Ads, we analyse the government’s latest Facebook ad, which triggered negative feedback. How could this backlash have been avoided and what can brands learn from this ad’s reception?

Join heycar’s Katie Wilson, FIFA’s Dario Salvelli and Sky Betting & Gaming’s Neil Jones to delve deeper into the debate. Big shout out to Kim French for her remake of the ad we use at the end of the show.

Advertisers Watching Ads is a show where advertisers watch other advertiser’s ads and share their views on the latest campaigns that they either love or hate. Check out all each episode for different themes.

Transcription to be added soon.

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